SEGA Corporate Site–SEGA Holdings Co., Ltd.–

Privacy Policy

Privacy Policy

SEGA Holdings Co., Ltd.

Basic Policy on Protection of Personal Information

Enacted: 1st February, 2017 Last Modified: 1st February, 2017

SEGA Holdings Co., Ltd.
President, Representative Director, and Chief Operating Officer

With regards to the protection of personal information handled by this company (hereinafter referred to as SEGA or We), We recognize fully our social mission, and guarantee protection of the rights of individuals, as well as comply with laws regarding the handling of personal information. Furthermore, We hereby declare that We will construct a Personal Information Protection Management System to embody the policies stated below, and by continually recognizing the latest trends in IT technology, changes in social demands, and fluctuation of business environments, We will strive to continuously improve it.

  1. We will obtain, utilize, and provide personal information only within the scope necessary for conducting our legitimate business operations, employment, and other human resource management, and shall take appropriate measures to ensure that it is not used outside the scope of the purpose for use.
  2. We will comply with laws, guidelines and any other terms set by the national government regarding protection of personal information.
  3. We will utilize management resources to enact suitable safety measures appropriate to business circumstances to prevent the risk of leakage, loss, or damage to the personal information. If it is judged that there is a security problem, We will act swiftly to make appropriate corrections.
  4. For complaints and consultations regarding handling of personal information, We will correspond properly, swiftly, and in good faith.
  5. We will continue to instigate appropriate and timely reviews and improvements of the Personal Information Protection Management System based on changes to the environment.

This policy will be distributed to all employees and posted on SEGA’s web page so it may be easily accessed at any time.

 

Handling of personal information

In accordance with Japanese law, specifically the “Act on the Protection of Personal Information” Article 24 (Public Announcement of Matters Concerning Retained Personal Data, etc.) and JISQ15001:2006 3.4.4.3 (Notification of matters related to personal information to be disclosed, etc.), We will publish the following matters.
*However, with regards to what is categorized as “retained personal data”, we do not consider the condition defined by the “Act on the Protection of Personal Information” Article 2 (excluding … data which will be erased within a period of no longer than one year [greater than six months] that is specified by a Cabinet Order) as grounds for exclusion, and regardless of the length of time retained, We will disclose the following contents as “personal information subject to disclosure” (*1).

  1. Name of business entity SEGA Holdings Co., Ltd.
  2. Name/title, affiliation, and contact for the administrator of personal information protection (or agent thereof) Title of administrator: Administrator of Protection of Personal Information
    Affiliated dept.: SEGA Holdings Co., Ltd. IT Division
    Contact (email): SHD_Privacy@sega.com
  3. Purpose for use of personal information subject to disclosure 1) We will use collected personal information only within the scope necessary to achieve the purposes listed below, and will not use it for any other purposes.
    1. i.Providing information on products, events, campaigns and surveys
    2. ii.Planning and development of products and services
    3. iii.For marketing purposes
    4. iv.Management of the performance of customers using the service, overview of events, and results
    5. v.Acceptance of registration for products and services, and provision of services
    6. vi.Contacting recruitment applicants, hiring decisions, recruitment applicant management
    7. vii.Checking for antisocial forces before beginning or continuing various transactions
    8. viii.Other uses as required for the smooth execution of each company’s business
    2) We will collect specific personal information including Individual Numbers in accordance with the “Act on the Use of Numbers to Identify a Specific Individual in the Administrative Procedure” (hereinafter referred to as Number Act). We will only use this within the scope necessary to perform the following administrative practices.
    1. i.Business practices related to Individual Numbers of employees (including those of dependents and retirees)
      • • Withholding tax
        • Payments, such as payrolls
        • Personal income tax
        • Health insurance
        • Welfare pension insurance
        • National pension
        • Corporate pension
        • Unemployment insurance
        • Workers’ compensation
        • Shareholding association
    2. ii.Operations related to Individual Numbers of non-employees
      • • For creating payment records of remuneration or fees
        • For creating payment records of real estate usage fees
        • For creating payment records of compensation for real estate transfers
    3. iii.All other operations related to above
  4. Purposes for use of personal information that are obtained though documents submitted by the customer We will use personal information obtained other than through documents submitted by the customer, or obtained indirectly through business transactions, as follows:
    1. i.Records of telephone calls
      • • For improvements to service
    2. ii.Records of surveillance cameras
      • • For crime prevention
    3. iii.Personal information obtained from disclosed sources
      • • Market analysis for the purpose of planning and development of new products and/or services
    4. iv.Personal information deposited with a trustee
      • • Affiliated company employee information: for management operations of the affiliated company
        • Affiliated company customer information: for call center operation that has been commissioned
  5. Provision of personal information to a third party We will not provide any personal information to a third party, except under the circumstances detailed below:
    1. i.With prior consent from the identified individual
    2. ii.When obligated by law
    3. iii.When it is necessary for the protection of the life, body or property of a person, and it is difficult to obtain consent from the identified individual directly
    4. iv.When it is particularly necessary for the improvement of public health or promotion of healthy fostering of children, and it is difficult to obtain consent from the identified individual directly
    5. v.When it is necessary to cooperate with a national agency or a local public entity or an entrusted individual carrying out affairs prescribed by law, and there is a danger that obtaining consent from the identified individual will impede the carrying out of such affairs
  6. Shared use of personal information SEGA, its parent company, subsidiaries and other affiliated companies (hereinafter referred to as SEGA SAMMY Group) will make shared use of personal information in accordance with the following terms:
    1) Items of personal data for shared use
    • Name, address, gender, date of birth, company/organization name, position, telephone number, email address, play data log, terminal identification information, location information, communication history and other relevant personal information required for the smooth operation of business
    2) Scope of collaboration
    • • SEGA SAMMY HOLDINGS INC.
      • Other SEGA SAMMY Group companies (Click here for details.)
    3) Purpose for use by collaborators
    1. i.Providing information on products, events, campaigns and surveys
    2. ii.Utilization for planning and development of products and services
    3. iii.For marketing purposes
    4. iv.Management of the performance results of the customers using the service, overview of events, and results
    5. v.Acceptance of registration for products and services, and provision of services
    6. vi.Contacting recruitment applicants, hiring decisions, recruitment applicant management
    7. vii.Checking for antisocial forces before beginning or continuing various transactions
    8. viii.Other uses as required for the smooth execution of each company’s business
    4) Office responsible for managing personal data
    • SEGA SAMMY HOLDINGS INC. Personal Information Inquiry Shiodome Sumitomo Bldg. 21F, 1-9-2 Higashi Shimbashi, Minato-ku, Tokyo 105-0021
    5) Acquisition method
    1. i.Obtained via documents provided directly by the identified individual
    2. ii.Obtained via paper documents, electric documents, telephone, FAX and/or email from collaborators
    3. iii.Obtained via group’s information system
  7. Request for disclosure of personal information Requests for disclosure of personal information (to announce the purpose for use, disclose, to correct, add or delete the content, to discontinue its utilization, to erase, or to discontinue its provision to a third party) may be made via the inquiry counter. Upon confirming identity, We will respond within a reasonable timeframe. For details on the request procedure, see “Procedure for requesting personal information subject to disclosure” below.
  8. Authorized personal information protection organization An authorized personal information protection organization is an organization that has been certified by the competent minister pursuant to Article 37 of the Act on the Protection of Personal Information aimed at securing handling, and is responsible for handling grievances concerning the handling of the target personal information, and providing information to the target business operator.

    We are registered as an eligible business of JIPDEC (Japan Information Processing and Development Center), as an authorized personal information protection organization.
    JIPDEC accepts complaints and questions regarding the handling of personal information.

    ・Accredited Personal Information Protection Organizations
      Japan Information Processing and Development Center(JIPDEC)
    ・Contact point for solution of complaints:
      Personal Information Protection Consultation Service Office PrivacyMark Promotion Center,
      Japan Information Processing and Development Center(JIPDEC)
    ・Access: Roppongi First Building, 9-9 Roppongi 1-chome, Minato-ku Tokyo, 106-0032
    ・Phone: +81-3-5860-7551

[Inquiry Counter]

For requests of disclosure of “personal information subject to disclosure”, inquiries regarding personal information, or filing complaints, please contact the office below:

SEGA Holdings Co., Ltd. Contact for Personal Information
Canal Side-Bldg. 1-39-9, Higashi-Shinagawa, Shinagawa-ku, Tokyo 140-8583, Japan
email address: SHD_Privacy@sega.com
FAX: +81-3-6864-8664 (Hours: 9:00 – 18:00 *)
*During SEGA’s designated holidays (Saturdays, Sundays, national holidays and such vacations as New Year and “Golden Week”), replies will be made on the next business day.

(*1) About “personal information subject to disclosure”
This is a collection of systematically organized information such that a particular individual can be searched for easily, and one in which We have authority to disclose, to correct, add or delete the content, to discontinue its utilization, to erase, and to discontinue its provision to a third party, as requested by the subject of the information.

Procedure for requesting personal information for disclosure

With respect to “personal information subject to disclosure” retained by SEGA, requests to notify of purpose for use, to disclose, to correct, add or delete the content, to discontinue its utilization, to erase, and to discontinue its provision to a third party (hereinafter referred to as “Request for Disclosure”) made by the identified individual or agent thereof will be responded by the following procedure according to the prescribed application form. For an application form, please download the PDF file, print it out, and fill in the necessary information.

  1. Sending “Request for Disclosure” applications. Please send your “Request for Disclosure” together with the prescribed fee by mail to the office below:

    SEGA Holdings Co., Ltd. Contact for Personal Information
    Canal Side-Bldg. 1-39-9, Higashi-Shinagawa, Shinagawa-ku, Tokyo 140-8583, Japan
    email address: SHD_Privacy@sega.com
    FAX: +81-3-6864-8664 (Hours: 9:00 – 18:00 *)
    *During SEGA’s designated holidays (Saturdays, Sundays, national holidays and such vacations as New Year and “Golden Week”), replies will be made on the next business day.

  2. Documents required for “Request for Disclosure”. To apply for a “Request for Disclosure”, fill in all prescribed items on the document (1), enclose related document(s) (2), and submit by mail.
    1) Prescribed “Request for Disclosure” application form
    “Request for disclosure of ‘personal information subject to disclosure'”PDF
    2) Documents for identity verification
    1. To verify your personal identity, please submit a copy of one of the following documents.
    2. i.Driver’s license
    3. ii.Passport
    4. iii.Registry of current residential address (Japan residents only)
    5. iv.Corporate health insurance card (Japan residents only)
    6. v.Residence Card (Japan residents only)
    7. vi.Any other official documents that can be used to confirm your identity
    8. *If the confirmation documents include such information as legal domicile or Individual Number, please mask them out before copying

  3. Applying for a “Request for Disclosure” as an agent If applying for a “Request for Disclosure” as an agent, please enclose a copy of one of the documents below certifying that you are an agent of (1) in addition to the documents 2-(1) and 2-(2).
    1) Documents proving that you are an agent
    1. <When the agent is delegated by the identified individual for requesting disclosure etc.>
    2. i.Primary power of attorney (original)
    3. <When the agent is a legal representative of a minor>
    4. i.Copy of family register (Japanese nationals only)
    5. ii.Other official documents which can confirm other legal representative authority
    6. <When the agent is a legal representative of an adult ward>
    7. i.Certificate of registered matters regarding legal representation
    8. ii.Other official documents that can confirm legal authority
    9. *If the confirmation documents include such information as legal domicile or Individual Number, please mask them out before copying

  4. Fees for “Request for Disclosure” and payment method The fee shown below (which includes the reply fee from SEGA) will be charged per application only in cases where there is a request for notification or disclosure of the purpose for use. Please enclose a postal money order of the prescribed fee when mailing the application.
    1. Fee: ¥1,000

  5. Method of reply to “Request for Disclosure” In principle, We will reply by mail to the address of the identified individual on the submitted document.
    1. Personal information acquired in accordance with a “Request for Disclosure” will be handled to the extent necessary for dealing with disclosure requests.

    2. In cases shown below, we may not be able to disclose information as requested. In such cases, We will notify you of the reasons for dismissal.

    3. i.When SEGA cannot confirm your or your agent’s identity
    4. ii.When necessary documents have not all been provided
    5. iii.When the subject of the “Request for Disclosure” is not applicable to “personal information subject to disclosure”(*)
    6. iv.When there is a risk of harming the life, body, property or other rights and interests of the subject or a third party
    7. v.When the request may cause severe impediment to SEGA’s reasonable operation
    8. vi.When the request is in violation of the law
    9. *”Personal information subject to disclosure” refers to such personal information comprising a collection of systematically organized information which We have authority to disclose, to correct, add or delete the content, to discontinue its utilization, to erase, and to discontinue its provision to a third party, as requested by the subject of the information. However, cases detailed by any of the following a) to d), fall outside the scope of “personal information subject to disclosure”.
    10. a)Those where verifying the existence or nonexistence of the personal information may be harmful to the life, body or property of the identified individual or the third party.
    11. b)Those where verifying the existence or nonexistence of the personal information could lead to the possibility of promoting or inducing illegal or improper conduct.
    12. c)Those where verifying the existence or nonexistence of the personal information may lead to the possibility that the safety of the country may be harmed, the trust in relations with other countries or international organizations may be impaired, or that negotiations with other countries or international organizations may be negatively affected.
    13. d)Those where verifying the existence or nonexistence of the personal information may hinder crime prevention, suppress criminal investigation, or otherwise harm public safety and order.
  6. The content of the privacy policies and site policy for this site have been provided in English for informational purposes only. No guarantee is made regarding the accuracy of the translation, and in the event of any discrepancy, the original Japanese language agreements will take priority.

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